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SEO – Writing Relevant Content

3 October 2016, 10:00 - 12:00

| £25

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The hardest thing for many clients to understand is the PURPOSE of their website… who it’s for (their customers) and what it’s supposed to do (attract new or more business). In SEO terms, the most important thing is the matter of relevance.

Understanding one’s client is the key to knowing how to present the content of your website. In this session, we will discuss the importance of defining business objectives and identifying one’s target audience in creating content that both engages that audience AND satisfies Google’s directives on creating an SEO-friendly website.

Details

Date:
3 October 2016
Time:
10:00 - 12:00
Cost:
£25